BTEC Level 3 National Diploma In Marketing

Course overview

Marketing is a broad and exciting subject within Business if you are wanting to learn more about this varied and ever changing subject whilst keeping your employment and university options open this could be the course for you!

The BTEC National DIploma in Marketing offers the possibility of progression into employment within the Marketing industry or Higher Education as it is equivalent to 2 A Levels.

Learners taking this qualification will study units including:

• Careers in Marketing
• Marketing Principles
• Customer Communications
• Applying Digital Marketing
• Branding Products and Services
• Generating Customer Loyalty

• Entry Requirements
  Five GCSEs at grade 4 or above, including English and Maths
• Benefits/Skills

  The qualification is aimed at learners who are looking to progress to employment in the sector and those whose aspirations may also be to enter higher education.

  As with all BTEC Nationals this course prepares learners for progression to university by developing the skills that universities value including:

  • the ability to learn independently
  • the ability to research actively and methodically
  • being able to give presentations
  • being active group members.
  • reading technical texts
  • effective writing
  • analytical skills
  • creative development
  • preparation for assessment methods used in degrees.
• Who is this course for?
  This course is designed for anyone who is interested in a career within Marketing either through employment or through Higher Education
• Units/Modules

  Learners taking this qualification will study units including:

  • Careers in Marketing
  • Marketing Principles
  • Customer Communications
  • Applying Digital Marketing
  • Branding Products and Services
  • Generating Customer Loyalty